Small businesses define our towns and neighborhoods , yet more and more of them are closing down.
NBC Weekend TODAY shows’ Main Street Makeover focuses on small businesses that are struggling to survive, but now with the help of branding expert Martin Lindstrom — are now turning things around. Erica Hill, Martin Lindstrom and his team spent time with each business and Weekend TODAY chronicled the entire makeover. Juice was part of Lindstrom’s branding team who helped the 24 hour makeover’s happen.
